With deal structures that drive a true partnership, a laser-focus on coaching operational excellence, and constant attention on making decisions that put people first, Redwood is a unique investor in the Residential HVAC & Plumbing space.
01
Deal Structures That Drive Total Alignment
Significant Uncapped Owner-Rolled Equity
Key Managers are tied-in with equity grants and additional bonus plans
Right Partner and Team is more important than location
02
Data-Driven Operational Excellence
Redwood’s team of Subject Matter Experts coach Partners on best practices
Refined set of KPIs drive decisions
High-touch support/accessibility from Redwood Management & Board
03
Culture of Accountability
Weekly and monthly meetings between Redwood and Partner Management
Support Partner efforts on operational KPI/revenue reporting
Subject Matter Councils from across the Redwood family meet monthly
Driven Redwood Management Team
04
Focus on Talent
Focus on training and development for both Managers and Front-line
Resources dedicated to find, grow, and build talent
Emphasis on appreciation and celebrating wins
Investment in on-site Recruiters
Development of Universities to grow talent in-house
05
Investments in Growth
Aggressive investment in infrastructure to stimulate high growth, including: vehicles, facility upgrades, additional managers, marketing, recruiting, tuck-in acquisitions, and more
Redwood Partnership de-risks investments for Owners
Redwood is well funded
06
Champion of the Brand & the Entrepreneur
Day-to-day decision making remains driven by Partner Management Teams
Partners maintain their name, brand, and culture
Key functions remain in the business (call center, finance, marketing, etc.)
Redwood is focused on supporting and coaching, not dictating
Our definition of “people First”
Directing, not Dictating.
Coaching, not Commanding.
True Partner, not Boss.
Genuine Appreciation.
Decisions that put our Partners and their teams in front of Profits.
